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Walmart trials new convenience store concept

Published 17 June 2014

Walmart is eyeing the convenience store market with the test of a convenience store concept in its hometown of Bentonville, Arkansas.

Called as 'Walmart To Go', the 5,200ft² store offers gasoline, groceries and hot food, along with the usual staple items. The store, which made its debut in March, is the only one of its kind as of now and employs 14 people.

Walmart To Go has a bigger fresh grocery area, along with packaged foods, snacks, soft drinks, coffee, fresh-cut flowers and household items. It also partnered with Bentonville Butcher & Deli to offer hot meals throughout the day.

In addition to soft drink dispensers, the company is piloting a 'make-your-own-milkshake bar.'

Speaking about the opening, Wal-Mart spokeswoman Betsy Harden said, "We have no plans for more."

Recently, the company has been opening Walmart Express stores, a scaled-down grocery concept. Following its success, the company officials are looking to open 300 more such stores this year.

"These smaller-format stores are the result of us listening to our customers," Harden said.